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Home » Trends
Trends

Marketing themes that will dominate the financial services industry in 2021

Jamie Tolentino / January 5, 2021
Charles Darwin once said “It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one […]Continue reading
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Trends

Checklist for building a successful microsite

Jamie Tolentino / August 19, 2020
In a previous post, we covered the common mistakes we’ve witnessed in the last two decades so you can sidestep them. Now that you […]Continue reading
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Trends

The common pitfalls of building microsites

Jamie Tolentino / June 30, 2020
reporting
As a digital agency catering to financial services, we have built lots of microsites for our clients. Oftentimes, it’s easier to spin out a […]Continue reading
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Trends

How an Idea for Promoting an Innovative Fund Turned into an Award-Winning Campaign

StoneShot / November 26, 2019
StoneShot is proud to congratulate BNP Paribas Asset Management on its recent Best Brand – Commercial award win at Credit Strategy’s Lending Awards.Continue reading
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Trends

Using Builders to Optimise Your Email Marketing Efforts

Ashley Hughes / December 14, 2018
Email builders exist to help increase marketing efficiency and keep up with deadlines. Read how to start using them to free up resources and save time.Continue reading
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Trends

Professional Investors and Email Marketing: Read Our Latest Report

StoneShot / July 26, 2018
Our email marketing report covers what makes professional investors read or delete the emails sent to them, their preferred content topics, and more. Continue reading
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Trends

Brand Building in Financial Services: How to Use Content to Stand Out

StoneShot / June 20, 2018
Read our takeaways from Citywire's Content Marketing Breakfast, which focused on the importance of content for financial brand recognition.Continue reading
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Trends

Email Design in 2018: Current Trends and What is to Come

Gavin John / June 11, 2018
We’re halfway through 2018 and a lot is happening with email design. In this post we’ll explore the current trends and what could be coming next. Continue reading
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Trends

The Digital Marketing Survey: Download Past Reports + Email ’18 Preview

StoneShot / March 26, 2018
Each year we survey hundreds of financial advisors about their attitudes around digital marketing efforts directed towards them. It’s almost time to release our 2018 Email Digital Marketing Survey results, but while we work tirelessly to crunch the numbers, we made past data on email, video, and events marketing available for download. Continue reading
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Trends

Follow These Steps to Nail Your Subject Lines and Calls-to-Action

Adele Baltuoniene / February 7, 2018
Subject Lines and Call-to-Action
Wondering why your email open and click-through rates are low? Master the art of writing subject lines and calls-to-action by following these easy steps.Continue reading
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