Navigating the compliance complexities of the financial services industry while promoting events can be tricky. What marketers can do, however, is to look for more creative solutions to build engaging, yet compliant event emails. Previously we discussed the importance of a call-to-action and now, we’ll cover additional ways to enhance your financial events emails. Offer the […]Continue reading
Holiday season may be drawing closer but as you devour pumpkin-spiced everything, we’d like to draw your attention to an exciting industry event. The PAICR 2017, organized by the Asset Management Marketing Association. PAICR is a great opportunity for financial marketers to meet and connect with like-minded peers and discuss the state of the industry. […]Continue reading
Promoting financial events is exciting – there’s always a buzz, you see lots of preparations. Most importantly, however, it’s a good opportunity for a clearly visible return on investment. Regular emails usually contain a number of catchy phrases, images, freebies and special deals with great urgency to not miss out. However, email marketing for events-based […]Continue reading
Planning an individual conference or event is demanding and labor-intensive. Add on more than a dozen different cities, venues, and guests, and you’ve got a stressful few months ahead. Hosting a successful roadshow requires lots of preparation, but more important than reserving the venue, gathering the speakers and hiring the lighting crew is nailing down […]Continue reading
Today in Washington D.C., thousands of United States citizens are flocking to the nation’s capitol building to witness a time-honored tradition that harkens back to the gilded age. The day promises parades, speeches, concerts, fancy galas, and as much pomp and circumstance as one city can handle. However, much like a wedding, the somewhat somber institution of […]Continue reading
At StoneShot we have developed an easy solution that allows your recipients to simply click a button to confirm or decline an event invitation. One click registrations is a super alternative that can be used where you have a list of invitees and know all their details such as email, first name, last name, phone […]Continue reading