In this post we lay out areas where data can help provide a more individualized journey for your audience and examples of how the workflows could look.Continue reading
Email builders exist to help increase marketing efficiency and keep up with deadlines. Read how to start using them to free up resources and save time.Continue reading
Read how visualizing data can steer you towards better email marketing decisions and what to look for when building your next email campaign.Continue reading
Here’s what you should know when trying to implement marketing automation in your organization, and key tips for overcoming common pitfalls.Continue reading
Dynamic content can help drive engagement, is easy to use, and you probably already have all the data you need to get started.Continue reading
Here are internal and external reasons why it is important for marketers to partner with a platform that integrates with others.Continue reading
Our email marketing report covers what makes professional investors read or delete the emails sent to them, their preferred content topics, and more. Continue reading
Read the top desired email communications that professional investors actually want to receive and tips on how to best optimise them for better engagement and conversions. Continue reading
We’re halfway through 2018 and a lot is happening with email design. In this post we’ll explore the current trends and what could be coming next. Continue reading
Google officially announced its major Gmail update that brought with it features like self-destructing emails, the ability to put messages on ‘snooze’ before they’ve even been read, and suggested unsubscribes. What do these powerful new features mean for financial email marketers if anything at all?Continue reading