We share 10 simple tricks that will help you increase your video marketing engagement.Continue reading
Receiving customer feedback gives marketers an opportunity to easily spot particular issues that repeat over a period of time, and act on them. In this article, we look at how to use email marketing surveys to your advantage.Continue reading
Marketing automation may sound complex, time-consuming and heavily reliant on technology and skillsets, but with some thoughtful planning, it can be rather simple to get started. In this post we’ll outline how to set up the essential components of an automated email marketing programme in order to drive positive results.Continue reading
Plain text emails are universally accepted and understood by everyone, and while often seen as a last-minute, auto-generated addition to your campaign, when used correctly, they can play a significant role in your marketing ROI. In this post, we’ll outline considerations for optimising your plain-text efforts, and common questions and benefits of using this type of email in your marketing strategy.Continue reading