Email Marketing

Beat the Bounces!

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Bounces are a pest. You’ve spent hours meticulously designing and building your email and perfecting your subject line only to find 10% of the email addresses you’ve sent to have bounced. ‘Why is this and what on earth is a bounce?’ I hear you ask…Continue reading
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Email Marketing

The Win-Win Outcome of Good Data Segmentation

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marketing email trends of 2015
Data is one of your most important resources, but maintaining its accuracy can take up many hours of your working week. Numerous spreadsheets and data lists for all of your various mailings can make data management a stressful and time-consuming process, however this doesn’t need to be the case. Segmentation can help you organise your […]Continue reading
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