We broke down some general lockdown email trends for April including high send volumes, smaller contact lists and less Coronavirus mentions. However, recipients remain engaged with high mobile and desktop interactions across hours and rife Easter activity. Any good marketer knows that global averages are not detailed enough because if you break down the data […]Continue reading
In 1918, the Spanish flu took to the grave around 50 million people worldwide. Based on past experience, it’s only normal to experience fear and panic with the current COVID-19 pandemic, especially with bleak health and economic projections in the near future. During a crisis, it’s expected to experience some psychological changes within society. However, […]Continue reading